Entries Tagged 'Facebook' ↓

I have just recently designed, developed and launched a new website for my client Quest Wellness. This was my first website developed on the awesome CMS (Content Management System) Expression Engine. Expression Engine had a bit of a learning curve to it, however once I mastered this I find it to be one the best and most flexible CMS I have ever worked with.

So what else did I do besides the website. I integrated the website blog and event calendar into their Facebook Fan Page and Twitter account. So now when Quest Wellness updates their blog, or adds upcoming events, their social media sites will be updated automatically. Also, the website and relevant pages where optimized for search engines (i.e. Google, Yahoo, etc.) based on key words and phrases.

In terms of measuring the results of these effort I have integrated their website, Fan Page and Twitter account with analytics so that they can see how many visitors the get, how long the visitors stay at the site and what the visitors are looking at. This is important to understand in order to determine which of their marketing activities are successful.

If you would like to learn more about this project, or what I could do for your company or organization, please do not hesitate to contact me.